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Strategic Planning and Development Services
Whether you're in the earliest of planning stages, looking to tweak or improve your current Web site strategy, or in need of
a complete redesign, our Web consulting services are the perfect way to get started.
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Web strategy development: A thorough, thought-out plan can save time and money by minimizing the chance of costly redesign and marketing errors. Modern Parlance will work with you to define your online goals and help you to understand
how issues like information architecture, search engine optimization, usability, and design come together to create online success. The result will be the creation of a Web strategy plan that will help achieve your
online goals and exceed your expectations.
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RFP (Request for Proposal) development: But all that planning isn't just to clarify for yourself what it is you want to achieve. It's the road map to the next step. Most
often, that next step is the RFP process and thanks to your Web strategy―the basic building block of any effective RFP―you're ready to hit the ground running. The RFP is an invitation to designers or agencies to bid on the job of building your site. In order for the vendors to pitch their proposals effectively, they need you to tell them what the job is. The more information you can provide about the project and your plans, the more relevant and accurate the proposal provided will be. Modern Parlance is happy to help in this selection
process by writing the RFP, assisting in evaluating responses, or participating in the interview/pitch process.
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Content planning: If you don't have a site yet, content planning may sound premature―but it's not. Why? Because managing
your site's content is not just one task. It is many tasks. It involves assigning resources, writing, building the pages,
maintaining archives, and updating information. Your new (or improved) site should take into account future content, not just the materials you have right now. As the site, the audience or customer base, and the demand
for information grows, so does the job of managing the content. And managing it starts now. Let us help.
If you are interested in getting more information on our services or want to get started on your online communication efforts, please
contact us.
For information on rates and fees for services, please check out our rates page. Project-specific rates are quoted after initial project consultation or review
of sample materials.
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